Chaotics :The Business of Managing and Marketing in the Age of Turbulence

Includes bibliographical references (p. [191]-200) and index.; The world has entered a new economic stage : from normality to turbulence -- Management's wrong responses to turbulence now become dangerous -- The chaotics model : managing vulnerability and opportunity -- Designing management systems for resilience -- Designing marketing systems for resilience -- Thriving in the age of turbulence …